Update your (app-)ads.txt file

Whether your inventory is composed of websites and/or apps, update your ads.txt file with the connected partners lines to remain transparent regarding your demand.

To start monetising, at least 5-6 lines overall should be added to the (app-)ads.txt files. The more lines, the more opportunity for Adagio to maximise monetisation of each impression.

We understand concerns you may have about each partner's lines, but our technology has been developed to maximise yield with so many partner while avoiding any downsides:

• User Experience: Only Adagio's adapter is setup through Prebid client and therefore whatever the number of lines you include it won't impact the performance of your website/app.

• Duplication: Thanks to our optimisations, for every adRequest we send (on average) 1.2 bidRequests when all demand partners are connected (as opposed to one for each partner)

1

Log in to our Adagio Platform

Connect to https://app.adagio.io.

2

Access the ads.txt lines

Retrieving the necessary ads.txt lines to maximize your monetization can be done in 2 ways:

1. Identifying missing lines for a specific website/app.

2. Retrieving the complete list of lines that must figure on all your websites/apps.

Specific missing lines

Missing ads.txt lines for a specific website:

1. In your left Menu, go to the Inventory tab and hit the Websites/Apps section.

2. Select one website or app and check its right panel.

3. In the Supply Chain validation section, scroll down and find the Ads.txt lines.

4. Hit Copy lines with issues to add the missing ads.txt lines to your websites or Hit Show all lines and click Copy all lines to add all the ads.txt lines to your website or app ads.txt file

Complete list

1. In your left Menu, go to the Settings tab and hit the General sub-tab.

2. Go to the Ads.txt lines section and hit Copy all lines

3. Paste those to your websites/apps ads.txt file

If you prefer not to add all partner lines, contact your Solution Engineer.

Make sure to whitelist our crawler's IPs if you use a firewall: 35.204.201.174 / 34.125.202.46. Our user agent is: "Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; Adagiobot/1.0) Chrome/112.0.5615.137 Safari/537.36"